Harvest on the BBC - EXCITING!
Chefs Richard Corrigan and Ravinder Bhogal along with Jimmy Doherty and our very own Dom Gomez get excited about this years festival at Jimmy’s.
Watch the video and interview on BBC Suffolk here :)
If you haven’t seen the brightly coloured packets adorning Brown Bears, the friendly logo that means you’ve found Bear Nibbles, then you should really consider where your getting your tasty treats from.
In recent years Bear Nibbles has taken the UK by storm providing a deliciously healthy and environmentally friendly alternative to your conventional snacking. The brain-child of Hayley Gait-Golding a personal trainer who saw the struggle people faced to find a tasty treat that wasn’t unhealthy, Hayley was inspired by a Bear article that illustrated the determent to a Bears health when they wondered into the cities to forage.
With Bears on the mind Hayley set out to explore the wilderness and found that Bears tend to snack on all sorts of fruit and berries, something that us humans could take note from. Subsequently Hayley came up with what she calls ‘100% naked nature’ in a packet and Bear Nibbles were born.
The treats range from succulent dried fruits like mango and peach to yummy berries like strawberry, raspberry and blueberry. First starting off fairly small, you can now find Bear Nibbles in many big retailers as well as your local independent food shop. Bear Nibbles is one persons inspirational story in search of a healthier solution and we thought it was about time we got to meet the lady herself so here she is!
How did you come up with the idea for Bear Nibbles?
I was a personal trainer before I founded BEAR and noticed a massive gulf between modern living and healthy eating. All convenient snacks were full of nonsense. That made me growl and I thought people need a tasty healthy treat they can take on the go with them and feel really good about. I wanted the fig leaf BEAR wears to be a symbol of nakedness people can trust. Delicious natural ingredients freshly sourced and lovingly baked.
What has been the biggest obstacle you have faced so far with the new company?
We’re a true start up. We’re funding BEAR ourselves which started with my husband and myself selling our house and putting everything we had into the business. It has been a grrrittty challenge which is character building right? There are no big corporates behind BEAR. Just all the great people who love BEAR and buy our snacks. We’re proud to be getting there on our own two paws.
Why do you think there are so few healthy alternative snacks out there?
Healthy ingredients are a lot more expensive and harder work to source. Think of the cost fresh berries compared to a bag of sugar or cheap flour. We’re so passionate about health we’re not greedy with our margins to make healthy affordable to everyone. In the UK we eat on average 15 snacks a week, so if we can succeed in helping people swap a few rubbish snacks for the extra 5 a day or wholegrain portions you get in BEAR then that’s part of what we consider our payback.
What would you say was the best bit about you’re job? Are you kidding?
That’s so easy, it’s the fruit. I’m am literally obsessed with fruit. I have been all my life. My first and favourite toy was a ‘happy apple’ and its been a love story ever since. My fridge is the BEAR cave joke:
What’s your favourite Bear Nibbles snack?
That changes depending on the occasion. Granola is really treaty so I love that in the evenings if I’m watching tv. Cocoa cherry pie tastes really chocolatey but it’s just raw nibbed cocoa beans baked with crunchy wholegrains. Out and about I’m a sucker for a peach yoyo.
Have ever given your treats to a real bear?
We’re fond of our limbs so that’s a no. We have a bunny fan called twighlight that bites his owner for blueberry yoyos and we fed a bear- sized shire horse a strawberry yo yo last week.
Apart from yummy snacks you’re really conscious about the environment. Why is this so important to you?
Apart from just feeding us nature is our playground. When we’re not making our nibbles you’ll find us frolicking around in the great outdoors. We call it ‘Go BEAR’. We work together with the Forestry Commission our goal is to try and get more people down to their nearest woods. There are so many great events on for families, fun things like bat hunts or family forest foraging. You can find them all on the Go BEAR bit of our website.
So what is your aim for this year?
Our aim is to become the nations favourite healthy snack. That could take a while so we’re just working on that one BEAR hug at a time…..Are you ready Harvest?
Ha! A few Harvest themed questions now:
What’s your favourite childhood recipe?
Toffee apples at Halloween
What 3 tracks would best accompany your cooking?
Empire of the sun (walking on a dream) is my cook-along right now.
Who would you most like to throw a dinner party for?
a picnic in the woods is how we roll in the big cave…. Guests, The mad hatter, Uncle Albert from Mary Poppins and everyone else who wants to pop along. A tea party in the trees with much merriment and bear nibbles.
That sounds crazy fun. Anyway thanks Hayley for filling us in, any last words?
You can also get more information on products, random nature facts and a big bear hug at the Bear Nibbles website here.